rocketman83

Two articles were published this week about the estates of the late Bob Marley and Peter Tosh, outlining each estates efforts to revive the brands of the respective artists. Both are very interesting reads, especially where they highlight the different ways each camp is approaching this issue.


From AP re: Marley –
“Now the family has hired Toronto-based Hilco Consumer Capital to protect their rights to the brand. Hilco CEO Jamie Salter believes Marley products could be a $1 billion business in a few years…Rather than focusing on street vendors, who hawk everything from Bob Marley T-shirts to beach towels, the partnership is creating a new line of products dubbed "House of Marley" and will police the trademark vigilantly.” - http://www.google.com/hostednews/ap/article/ALeqM5j-6Opaww7vTUJhoU2umterxNZKVQD9BMAF4O0

From the Jamaica Observer re: Peter Tosh –
“Newly appointed manager of the Peter Tosh estate, Jam Inc, plans to resurrect the late reggae legend's slumping royalties via a marketing campaign involving albums, apparel, internet, film, TV and video game exposure…It will also align Tosh's image and philosophy with human rights organizations in an effort to raise publicity.” - http://www.jamaicaobserver.com/magazines/Entertainment/html/20091031T230000-0500_162903_OBS_A_PETER_TOSH_REVIVAL__NEW_ALBUM_FO R______.asp

It seems Tosh’s estate is interested in reinforcing Tosh’s influence in human rights matters, while the Marley camp is focusing on a new line of products and apparel called House of Marley. I feel like Jampol has good intentions for Peter while the House of Marley line is just a lame attempt to cash in on t-shirts and dorm room posters.

Lion of Judah

Ill call it now...Bob Marley Guitar Hero/Rock Band. And why the hell not, every other living/late artist has had their work animated.

__________________
Roger Waters: Um, feedback Dave.
David Gilmour: Don't worry about that. Christ. What would rock 'n roll be without feedback??

Payless

yeah, i took a survey for some 'what consumers want' thing.

and a lot of the questions circled around gaming platforms, and artists such as Bob Marley, Jimi Hendrix and AC/DC.

__________________
Choking V, Morning G, L.O.C.
We never stop!
And your death'll be sweet if you wanna be a cop!

rocketman83

Sadly, I'd buy the game...

rocketman83

Rock Band: Bob Marley would be less of a travasty than Kurt Cobain's animated ghost singing and dancing to Bon Jovi, that's for sure!